Media Strategies and Production will engage you with digital media content in creative and innovative ways.
You will learn how to market messages across different mediums by writing and designing things like video, text, or photograph posts for different platforms.
Focus on creative problem solving through media design and technology by conceptualizing, developing, and measuring the impact of content.
Top Reasons to choose Communication: Media Strategies and Production at florida southern college
Strong Job Market
Job opportunities in digital are growing faster than average and expected to continue to rise.
Modern Facilities
State-of-the-art video equipment, software, and computer labs expose you to the latest industry technology.
Guaranteed Internship
Our guaranteed internship promise will have you working first-hand in your field.
Engaged Learning
You’ll get hands-on experience as early as your first year by working on student-produced programs.
Employment Outlook
Alumni Job Titles
- Digital Media Specialist
- Marketing Specialist
- Account Manager (Arts, Design, Entertainment, Sports, and Media
- Communications Specialist
- Consulting Director
Alumni Occupations
- Public Relations Specialists
- General and Operations Managers
- Market Research Analysts and Marketing Specialists
- Advertising and Promotions Managers
Top Alumni Skills
- Public Relations
- Adobe InDesign
- Social Media Marketing
- Adobe Photoshop
- Event Management
- Business Development
Meet our Mocs
Dominic
Mottola
Dominic Mottola
My favorite part about this semester has been preparing my portfolio for the big job hunt to come. Lux12 has been a good way to stay connected, we get to interact with different on-campus groups and just interacting within the group keeps that feeling of connectivity to the campus
Get an inside look at Media Strategies
Solve Problems in a Creative Way
In ART 2230 Media Analytics, various media analytic practices intended to monetize and increase usability of interactive content will be explored. With the emphasis on measuring user experiences, evaluating interactive optimization efforts, and analyzing and driving actionable insights, you’ll learn how aim towards targeted interactive audiences.
View Academic Catalog
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Schedule a campus tour or take our video tour of one of the nation’s most beautiful campuses. Participate in our daily online Admission Info Session or a MocTalk webinar to learn more about Florida Southern.
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Featured Media Strategies Faculty
Dr. Cara Mackie
- Communication Department Chair
In the classroom, I not only teach theories of human communication, but also help students become better communicators. I start my courses by stating, 'It will take hard work to succeed, but I am working just as hard to be there for you. We build these ideas together. You will be great.' Students leave my class with a better understanding of themselves and with confidence to succeed in various forms of interpersonal relationships.
Read More about Dr. Cara MackieMeet Our FacultyThe Southern - The Student Voice of Florida Southern College
Student operated digital and print news organization that covers all facets of information gathering, reporting, and dissemination.
Program Details
Available in:
First-Years
All freshman applicants to Florida Southern Colleges full-time degree programs must submit the following information:
Transfers
Applying to Florida Southern as a transfer student is easy.
If transferring less than 24 credits, we also need your:
- Official high school transcript
- SAT and/or ACT scores
Admissions Counselors
863.680.4131
Associate Professor of Communication
863.680.3863