communication students discussing marketing strategy

Communication:
Advertising and Public Relations

Advertising and public relations recognizes the need to maintain strong lines of communication with target audiences.

Discover the process surrounding the creation and implementation of persuasive messages in traditional and new media.

With a strong multimedia background and practical learning experiences, you’ll graduate poised to put your corporate communication skills to work.

Top Reasons to choose Communication:
Advertising and Public Relations at florida southern college

Go Beyond

Relationships with professors extend beyond the classroom and beyond graduation. We continue to provide graduates with professional and career guidance.

Conference Opport­un­it­ies

Students have the opportunity to present at state and national conferences to share campaigns and network with industry professionals.

Central Florida Location

Because we’re perfectly positioned between Tampa and Orlando, we have easy access to industry professionals and internship opportunities.

AdFed

You’ll have numerous opportunities to network with industry professionals and tour area advertising agencies as a member of AdFed, our student advertising organization.

Employment Outlook

Alumni Occupations

$69,226
Estimated Salary of Communication Alumni From This Program
74%
Alumni Working in a Field Related to Advertising and Public Relations

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The experiential learning opportunities, dynamic coursework, and passionate staff afforded me so many opportunities. I entered the working world incredibly prepared, and I owe that preparation to the lessons I learned at FSC.

Emma Hamrick

Meet our Mocs

Sarah Dube

Sarah Dube

I love all of the opportunities that are available in the Communications department. From FSCTV to The Southern to Luxe 12, there's always a way to get involved that will prepare you for your future. I feel like I've learned just as much participating in these organizations as I have in the classroom.

Dominic Mottola

My favorite part about this semester has been preparing my portfolio for the big job hunt to come. Lux12 has been a good way to stay connected, we get to interact with different on-campus groups and just interacting within the group keeps that feeling of connectivity to the campus

Jessie Praley

The Communication Department’s community feel and closeness makes me feel like it’s our own family. Especially since I am an out of state student, it made me feel right and home. They have encouraged me and pointed me towards what I want to do in life.

Kelsey Elmhorst

I love the professors that I have, they are always more than willing to help inside and outside of the classroom.
Sarah Dube

Sarah Dube

I love the size of the campus. Everything is super accessible from wherever you are, but there's also enough space that it doesn't ever feel overcrowded. There are also so many hidden spots to study or read that really make campus feel like home.

Just Do It!

In COM 3370 Advertising Creative, you'll be exposed to the deadline-driven elements of advertising design in the professional world with an emphasis on agency needs.

View Academic Catalog

A visit is the next step. Online or In‑Person.

Schedule a campus tour or take our video tour of one of the nation’s most beautiful campuses. Participate in our daily online Admission Info Session or a MocTalk webinar to learn more about Florida Southern.

Learn More about visiting our campus

Save Time with a 4+1 MBA

At the end of the junior year, all Florida Southern College students are eligible to be considered for early admission to the Florida Southern MBA program.

Learn More about Save Time with a 4+1 MBA

Featured Advertising and Public Relations Faculty

Dr. Cara Mackie
- Communication Department Chair

In the classroom, I not only teach theories of human communication, but also help students become better communicators. I start my courses by stating, 'It will take hard work to succeed, but I am working just as hard to be there for you. We build these ideas together. You will be great.' Students leave my class with a better understanding of themselves and with confidence to succeed in various forms of interpersonal relationships.

Read More about Dr. Cara MackieMeet Our Faculty

Clubs and More

Advertising majors are encouraged to participate in the National Student Advertising Competition (NSAC), which provides an opportunity to work on a real-life advertising campaign.

You’ll also have numerous opportunities to network with industry professionals and tour area advertising agencies as a member of AdFed, our student advertising organization.

Learn More about florida southern's clubs and organizations

Program Details

Available in: 

  • BA
  • BS
  • Minor

First-Years

Due to challenges associated with the pandemic, we have waived the requirement to submit a recommendation letter.

All freshman applicants to Florida Southern Colleges full-time degree programs must submit the following information:

Transfers

Applying to Florida Southern as a transfer student is easy.

If transferring less than 24 credits, we also need your:

  • Official high school transcript
  • SAT and/or ACT scores

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Communication:
Advertising and Public Relations
Program Contact

Office of Admissions

Admissions Counselors
863.680.4131

Dr. Cara Mackie

Chair of Communication
863.680.3863

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